Saturday, December 29, 2012
Once again, I am re-evaluating my packaging. Months ago, when trying to find art to go with my logo, I stumbled across an illustration by Jason Lenox, who had had the perfect drawing for my logo. Before hearing from him, I started working on a logo, sans art. In the meantime, Jason got in touch with me and graciously allowed me to use his perfect illustration.
The old logo, although bright and cheery, wasn't going with the old world, English, handcrafted, rustic look of my soap, craft fair display etc., so I decised to be more true to my aesthetics and do another redesign.
I am pleased with the results and thankful to Jason for the artwork!
Tuesday, December 4, 2012
I was on the stage of a large gymnasium at the bazaar. I could have had a better spot, but it worked out great. I sold more than I would have thought and had so much fun selling the soaps that I had put my heart and soul into making. It was so good to get positive feedback and rewarding knowing that the soaps will be gifted.
I was lucky enough to be able to borrow display materials from my work (Williams Sonoma). That helped save a lot of money, but I now know that that system worked great for me, so I can duplicate it.
I was also able to learn the scents that people loved. I sold out of Lavender Green Tea, Minty Fresh (a combo of Spearmint and Grapefruit essential oils...this sold FAST!), Almond Cookie (A combo of almond and Bramble Berry's Sleigh Ride), Good Day Sunshine (Bramble Berry's Energy), Sandalwood, Oatmeal, Milk and Honey, Sleigh Ride (Bramble Berry's Woodland Elves) and Lemongrass. It was fun to see what people were attracted too.
People were not very interested in my melon soap. It is very pretty, but the smell was not most people's thing. Ocean Mist also hung around.
I am now so excited to take my earnings and reinvest in my little business venture! Stay tuned!